Map, score, and fix your full user journey.
Import GA4, build flows, score every screen, talk to AI personas, get visual mockups — one platform, one report.
Problem
GA4 shows the drop. It can't explain it.
You can see where users leave. You can't see which screen lost them, which persona hit a wall, or what to fix first.
Where GA4 shows a drop but not the screen that caused it
Which moment kills the conversion — and why
How different personas hit completely different walls
What to actually fix first
You know users are leaving. You don't know which screen, which persona, or what to change.
GA4 flows mapped visually, every screen scored, AI mockups generated. One report with all of it.
Features
Everything in one place.
GA4 import, visual flows, persona chat, AI screen fixes, editable reports, PDF export. No stitching tools together.
Visual Workflow Editor
Drag-and-drop from ad to purchase. Map every step of the real journey.
GA4 Analytics Import
Pull real screen names and event flows directly from Google Analytics 4.
Persona Evaluation
Define who walks the journey. Each persona gets their own friction analysis.
Talk to Your Customers
Chat with AI personas about each screen in real time. Ask them what's confusing.
Custom AI Reviewers
Build your own LLM-powered UX expert agent. Tune it to your product context.
AI-Generated Screen Updates
Visual mockups with the fixes applied — not just a list of suggestions.
UX Expert Report Per Screen
8-dimension scoring per screen with structured findings and reasoning.
Editable Report Findings
Refine, update, or remove any AI-generated finding. Your report, your words.
Multiple Flows
Load as many journeys as you need — onboarding, checkout, re-engagement.
UX Scoring
8 dimensions. Every screen. No guessing.
Clarity, hierarchy, CTA strength, trust, friction — scored per screen with reasoning, not just a number.
Task clarity
Measures whether the next step is obvious from the first glance.
Visual hierarchy
Checks whether attention flows to the right interface elements in order.
CTA strength
Evaluates prominence, contrast, and placement of the primary action.
Cognitive load
Surfaces screens that demand too much effort during completion.
Conversion friction
Highlights hesitation points that can reduce signups or completion.
Trust signals
Reviews whether the interface builds confidence around the task.
Sample Report
Ready to share the moment it's done.
Scores, findings, strengths, and fixes — structured for product teams, growth teams, and agencies alike.
Clear task intent with a visible primary action, but decorative weight and delayed reinforcement create avoidable conversion friction.
- Task is easy to identify and primary action is visible.
- Segmented interaction reduces completion ambiguity.
- Overall layout feels structured and professional.
- Reduce non-essential visual weight above the task.
- Make state changes and timing more explicit.
- Add clearer trust and reassurance cues.
How It Works
Six steps. Full funnel. One report.
From GA4 import to AI-generated screen fixes, the whole workflow is in one place.
Import GA4 or upload screens
Connect GA4 or drop in screenshots. Your real data, your real flow.
Build the journey visually
Drag-and-drop from ad to purchase. Map every step in between.
Define your personas
Set who's walking the journey. Each persona gets their own analysis.
Score every screen
8 UX dimensions, per screen, with expert reasoning on each one.
Get AI screen mockups
Visual fixes generated for each screen — not just notes.
Export the PDF report
Every screen, score, and finding in one shareable report.
Use Cases
Built for the teams closest to conversion.
JourneyScore is designed for teams that need a faster, more structured way to review UX quality across the full funnel.
Product Teams
Identify onboarding friction and improve conversion outcomes with more confidence.
Growth Teams
Diagnose signup and activation leaks with UX signals that explain the drop-off.
UX Designers
Validate interface decisions with structured diagnostics instead of opinion alone.
Agencies
Deliver professional UX audits faster with output designed for presentation.
Capabilities
The full stack.
Everything from GA4 import to PDF export — nothing missing, nothing bolted on.
Get Started
Your full funnel. Scored and fixed.
GA4 import, visual flows, persona chat, AI screen fixes, PDF export — run your first audit now.